I photographed a marketing campaign for Visit Charlotte earlier this year. One day of location scouting, three days of shooting, five different locations, three lighting challenges, one very cool art director, two reliable assistants, and an awesome end client.

In one word: success!

Check it out for yourself:

Photo © Armando Bellmas

Photo © Armando Bellmas

Photo © Armando Bellmas

Photo © Armando Bellmas

Photo © Armando Bellmas

See the work in action on the Visit Charlotte website.

© Armando Bellmas

© Armando Bellmas

© Armando Bellmas

Tearsheets from a feature I photographed about New Crops in Western North Carolina for WNC Magazine. This was a really fun story to photograph. I had the good fortune to travel through the Western North Carolina mountains visiting and photographing people who are passionate about what they do.

Along the way I ran into an old friend I hadn’t seen in years, scored a big batch of raspberries to bring home to Nick and Sophie, ate some great home cookin’ in a tiny mountain restaurant, learned about sturgeon, truffles, and tomatoes, and was reminded time and time again that I have the best job ever.

The September 2007 issue of POZ features this image I made for them a couple of months ago. Looking at this image again reminds me of the fun time we had making it.

It was a relatively quick shoot. In and out in about half an hour. Jade, our subject, was a real humble and down-to-earth girl, a real treat to photograph. Her mother, on the other hand, was very vocal and quite funny. She had Jade, my assistant Andy, and I laughing almost the whole time. It was all I could do to keep still and get the shot. Kept still, though, and I really like the results. Good times.